#1
Tip to Selling Home Fast
I get many emails from home sellers who
want to know the number one tip for selling
their home fast. Besides decluttering and
deep cleaning, the place to start is not in
your home, but in your attitude.
Home Seller's: Change Your Attitude!
By Jeanette Joy Fisher
It's not easy for most people to do, but
the moment you decide to sell your home, it
becomes something else -- it becomes a
product, to be sold like any other product.
It can be a sobering thought, but it's a
necessary mental step to take if you're
going to sell your home quickly, and for as
much money as possible.
The first step in that process is to look at
your home with a new set of eyes: the eyes
of a buyer. They don't have the emotional
attachment to all of your knickknacks and
family photos that you do. To them, a shelf
filled with various trinkets and souvenirs
is merely a collection of clutter; something
that prevents them from seeing the real
house underneath all your stuff.
In order to attract a buyer in today's
marketplace, you'll need to increase its
attractiveness as a product. That can
involve adding a new coat of paint, getting
rid of excess furniture and other clutter,
and clearing the kitchen countertops of a
variety of items that aren't used on a
day-to-day basis.
You don't have to do any expensive
remodeling. You simply have to show off your
home to its best advantage. After all, it
needs to look good on the shelf, to attract
a buyer's attention, then it needs to
interest them enough to take a closer look,
and finally, it has to fill their needs to
the point where they want to purchase your
product.
Of course, price is important to homebuyers,
just as it is to anyone who is looking to
make any major purchase in their lives. But
buyers can generally find several houses
that are similarly priced, so your product
must have an advantage over the competition
if you're to get a sale. And that begins
with market research.
You can do your research by simply walking
around and through your house, looking at it
as if you were a buyer, seeing it for the
first time. You may be surprised at what you
discover, but it's a necessary process, and
shouldn't be overlooked. Often a few minor
repairs and touch-ups can make a huge
difference--both in time of sale and in the
price paid by the buyer.
Make your home as warm and inviting as
possible, because more than most major
purchases, people buy homes according to
their emotions. That process begins by
making your home feel homey without feeling
cluttered. It's a fine line, but important
to your overall success. If you have a wall
filled with family photos, take them down.
They may be your ancestors, but to buyers,
they represent clutter. Whenever you can't
decide whether something should stay out or
not, it's best to take it out of a room.
Buyers can imagine their own furnishing in
rooms that aren't filled to the brim with
your stuff.
Summary:
In order to sell your home faster and for
a higher price, start thinking of it as a
product you want to sell to a willing buyer.
It will help your get the home ready for
sale, and it may even help you detach your
emotions, making it easier to move once a
sale has been made.
Copyright © 2006 Jeanette J. Fisher
Jeanette Fisher, college instructor, teaches
interior design psychology and real estate
investing.
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